TNG Retail Services will be participating in a career fair October 9th, 10th & 15th in select Northeastern coastal cities. As a way to bring the opportunities directly to the public, this fair will showcase project work, flexible schedules and the potential for permanent part-time positions.
With the demise of Toys R Us, there is has been a void left for the toy shopper. It is an opportunity for retailers, new to this product category, looking to play in this space and perhaps, leverage their customer base. Whether for impulse buys or planned purchases, toys could help you drive store traffic and increase sales.
If you're thinking of adding toys to your mix, whether in a small way, or you want to revamp your store to add a dedicated toy section, consider your customer shopping path along with the display and placement strategies unique to your retail environment. Alternatively, you may just want to capitalize on that prime toy-shopping time and set up a seasonal toy section. Regardless, TNG Retail will maximize your efforts by executing on your vision. Our reset teams can get you in the game, and if necessary, regular merchandisers can ensure replenishment throughout the season.
Leveraging the hottest, trending now, and seasonal toys that your customers desire is definitely filling a temporary marketplace void. Brick and mortar stores have an opportunity to capitalize on this now, however, wait too long and that void may be filled by new shopping habits.
For more insights check out this article on LinkedIn: "Where Have All the Toys Gone"
Every retailer knows that times are tough right now. It can seem unrelenting with an onslaught of new issues every day. With one part of the puzzle in hand, another seems to falter in a constant battle to remain relevant and thriving. The pinch is real.
A recent article outlines the wildcard nature of the supply chain as the integral link for retail success. It starts the discussion with: “…as much as grocers continue to invest in building a better shopping experience, consumers still think of a trip to the grocery store as a chore”1. If that is the case, then consumers will continue to look for alternatives to cut out just one more ‘chore’ in their already busy lives. If we look at retailers that are doing “better than” some of the others, are there patterns? Does the excitement of discovery and treasure hunt in a Costco make the shopping experience better for the shopper? If so, how does grocery incorporate more of that element into their stores? It could be that they customize more, experiment more with different products or try to localize products. It could be how they present that product to shoppers. The store within a store is gaining ground. Retailer operations along with limited distribution space often don’t make this an easy task, however.
In June, TNG attended the GMDC Conference. Here’s what we learned…
It was no surprise to us or anyone that traditional retail is certainly challenged. Retailers that have not responded to this ‘new world’ have definitely felt the sting, if not utter decimation (think Toys R Us). Manufacturers are also under pressure as consumer tastes have and are changing at a rapid pace. The move to health, wellness, minimal ingredient, natural and less processed foods have left some reeling. The center store is under attack; the front-end is under attack! There are stressors everywhere.
Adaptability, flexibility are key to surviving the turbulent retail times. Uncertainty is always scary when tied to the bottom line, and on a personal level - how we make a living. This is a time of reinvention. How to, Where to, and Who will reach the consumer is the billion dollar question of our day. In this case, even the planning is unchartered territory. We know shoppers should be placed at the center of decision-making, but what does a retailer do to realize that in their brick and mortar stores?
Questions you should be asking when shopping for a company to merchandise your product at store-level.
1. Is the company customer-centric?
What Matters To You: Avoiding Headaches and Lost Sales Due to Distribution Challenges
Another Super Bowl complete, just as the players and teams are celebrating and also taking stock, so are companies. Was this Super Bowl better than the last, in terms of sales? Are there some areas for improvement? Did this season sing? Or did this season sting? Did your brand, travelling on that truck with that flagship icon, even get displayed?
What Matters To You: Aligning Your Clip Strip Program With Your Shopper
Too many clip strip programs are filled with toys -items intended to be something a child begs his parent to buy as they roll down the aisle in a cart.
Our research at TNG has shown that only a few of these toys sell while most just gather dust.
On October 19th, a TNG delegation attended the Ontario Craft Beer Conference to learn more things about the craft beer market, to chat with other attendees ~ typical for all conferences. What was different, was the beer sampling that began at 11am. So many varieties for so many different palates. The raspberry beer was my absolute favourite, but I really enjoyed the Wolfe Island Spring Brewery beer that was served with the Keilbasa...