Celebrating Women's History Month with Our Own
Topics: Retail, employees, cpg, national merchandising coverage, culture, appreciation, #peoplepowered, Retail Execution, COVID-19, Coronavirus, Grocery, TNG Retail Services, Team Members, Teamwork, #wereinthistogether, grocery retailers
As we begin working toward a return to ‘normal’ or as most are calling the ‘new normal’, and consumer package companies are considering re-starting in-store brand and promotional activities, this ‘new normal’ changes how to more effectively do that.
I just attended a Path To Purchase IQ webinar. Click here to link to their website. Organizers of these events must be enjoying the unprecedented numbers attending these days.
I was certainly impressed by the value of the content provided. What really caught my attention was the reminder that the retail experience has changed and likely that change will be permanent. This will require consumer product goods companies to change how they go to market with their products. How they create brand experience and launch promotional campaigns may also be significantly altered.
Here are a few things to consider:
Topics: Merchandising, national merchandising coverage, compliance, #retailexecution, #storelevelexecution, #retailpartners, #crisissupport, #peoplepowered, #pointofpurchase, #instoremarketing, #momentofpurchase, #cpgcompanies
In a world secluded from one-another, some have never felt closer. It’s been said that ‘It’s sad that national/world disasters bring people together.’ Regardless of the cause, we dictate and share the effect. It is true we as a society are ready for COVID-19 to be over, but into what type of world are we reentering? That’s up to us.
In the retail and Consumer Product Goods (CPG) world, we take for granted the success of what flies off the shelves and what gets lost in the shuffle of ever-changing trends. With constant movement and consumer shopping habits, it is easy for products and procedures to fall through the cracks. This is also true for promotional displays throughout stores. The only way to combat this is with top employees equipped with the necessary tools to not only get the job done, but get it done right.
Topics: Retail, product movement, data validation, retail sales data, causal data collection, in stock at retail, CPG companies, national merchandising coverage, set up displays quicker, Data Collection, Audits, Auditing, compliance, technology
As the Holiday Season approaches, we reflect on the previous year and our accomplishments, memories and events which influence next year’s direction and goals. At TNG Retail Services, 2019 is a year influenced by change. Change which began by the formation of a completely new company focused on bringing growth to retail via product movement. As we cross the threshold into 2020, we bring with us not only a new mission, but an important focus which will make 2020 our most important year yet: Our people.
Ever wonder why supermarkets look the same, or how and why product location is universal to certain retail chains?
TNG Retail Services is one of the top experts when it comes to inputting merchandizing plans and executing Planograms, or as the industry gurus would say, POGs. POGs are used in the merchandising industry as an organization tool for stores to take their visual standards and make them come to life!
It’s why you as a consumer can walk into chains across America and know your way around without too many interruptions. Sometimes you’ll see a POG in action with empty shelves, or aisles temporarily denying access. We as consumers may find it troublesome, and scoff at the ‘Please excuse our mess’ signs, but what we don’t see are the many people who make these ‘disaster zones’ turnaround in a matter of hours. What we see as inconvenient, they see as a puzzle, a plan and then a well-executed, team-oriented work-of-art.
“As competition increases, we're seeing [retailers] becoming more aware of the importance of correctly merchandising their products. That awareness is leading to better…planograms and other marketing aids provided to retailers directly from the suppliers”
TNG Retail Services will be participating in a career fair October 9th, 10th & 15th in select Northeastern coastal cities. As a way to bring the opportunities directly to the public, this fair will showcase project work, flexible schedules and the potential for permanent part-time positions.
As with so many things, Millennials are making changes and redefining how we think about customer experience. Shopper types have changed and continue to evolve. The relentless rise of on-line continues to shape expectations at store level also. Shoppers and consumers are certainly more educated today and peer reviews play into expectations as well creating fluidity of loyalty. No doubt, exceeding expectations at the point of purchase is key in gaining market share, across all industries. For grocers, the opportunities to continue capture this demographic are rife. Most especially, the HBC (health and beauty care) and GM (general merchandise) categories have so much potential to introduce unique products that appeal.
Topics: Merchandising, product movement, one contact for merchandising, retail re-alignment, causal data collection, checkout management, in stock at retail, CPG companies, build your brand at retail, national merchandising coverage, set up displays quicker, appeal to millennials at retail
As you know, there is no better time to plan for the coming holiday season, than summer!
Topics: Merchandising, one contact for merchandising, boost product sales, product cut-in, retail re-alignment, data validation, retail sales data, causal data collection, in stock at the front end, checkout management, stay in stock, in stock at retail, CPG companies, build your brand at retail, national merchandising coverage, build holiday sales, set up displays quicker