TNG RETAIL SERVICES BLOG

Shoppers are returning to retail. We're ready for them.

Posted by Megan Reinertson on May 5, 2021

pexels-anna-shvets-3962285

A rise in in-store retail shopping is underway. With the Covid-19 vaccinations becoming more readily available and easier to access/administer, people are feeling more comfortable with 'normal activities,' including grocery shopping.  A recent study by Inmar Intelligence found that 27% of consumers are headed back to the stores, while 38% will continue an online and in-store combo. 

But, what does this mean for Grocers and CPG companies? 

There may not be a mad rush of consumers bombarding stores, but retailers need to strategize. Grocery will once again be competing for that 'share of stomach'. The time of 'last minute' items, or the 'in-a-pinch visit' is not quite back to regular and shoppers' are still taking a stock-up approach.  Therefore, retail facilities must accommodate an increase of shoppers looking to bulk-up on ALL items.

               “Retailers must prepare for this longer-term shift, not only in terms of stock, but also                                         providing today’s hybrid shoppers with a seamless omnichannel experience across a                                       variety of touchpoints. No matter the age, shoppers expect to receive personalization,                                     convenience, and cost savings during each of their grocery trips.”

                                                           - Spencer Baird, Inmar Intelligence Executive Vice President

Wait: It's not only groceries consumers are purchasing in stores.

Another poll taken by Inmar Intelligence found the same consumers returning to stores either full-time or part-time will also increase their restaurant and dine-out visits. 38%, in fact. Of those, 51% are between the ages of 26-35.  Why the feeling of social situation comfort?  More people fully vaccinated and offices re-opening their doors. 

With people becoming more social and involved in social atmospheres, cosmetic sales have seen an upturn.  Considering the beauty industry saw a 30% closure due to the global pandemic, this direction is beyond welcomed.  - McKinsey & Company

Before the global pandemic, 85% of people used to buy various beauty products in the stores.  After the first round of closures and Covid-19 practices were enforced, cosmetic sales dipped drastically.  And, as 2020 continued, they fell further.  Makeup and various beauty products were purchased less and 17% of women stopped wearing makeup completely on account of the coronavirus. Why?  39% of women said they stopped wearing makeup because of the mask-wearing policies, remote working (31%), and social distancing (11%)

Now that the world is opening back up, individuals who purchased and wore cosmetics previously are returning to the beauty world.  And, those same individuals who purchased their products in retail and grocery stores are coming back to the beauty aisle. And, they are bringing their bulk-mentality with them.  

Cosmetic pic

Ask yourself- how have you prepared?  What is your game plan?  How do I focus on a category that was perhaps disregarded?  That's where TNG Retail Services can help.

Even during 2020, a major grocery retailer asked us to complete 300 stores. This year we were awarded 1300+.  Why?  Because our team understands the complexity of cosmetic resets. Each section has multiple vendors with unique displays, graphics, and fixtures. Each location needs to be strategically planned and executed. And, that does not even take into account products and manufactured displays arriving separately. Or, controlling the fixtures logistics. All those moving pieces are a big burden for grocery stores. Not too worry.  We're prepped for that.

Covid-19 creates unpredictable shopper-experiences. It is an opportunity for retail. For all of your major moves, promotional plans, and reactivation of categories, TNG Retail Services activates your vision in store. 

If you're curious about learning more, contact us. 

I want to learn more

 

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Topics: Merchandising, Retail, Distribution, logistics, mapping, cpg, product movement, product cut-in, resets, front-end management, retail sales data, causal data collection, in stock at the front end, stay in stock, in stock at retail, CPG companies, build your brand at retail, set up displays quicker, gig economy, planograms, people powered, Data Collection, Analytics, modules, #storelevelexecution, #restockingstores, #peoplepowered, Retail Stores, Restocking at Retail, Retail Execution, COVID-19, Coronavirus, jobs, #instoremarketing, #cpgcompanies, TNG Retail Services, Team Members, store resets, private brands, consumer shopping rotation, covid grocery category increases, grocery retailers, shopper marketing, grocery industry change, #possible, Cosmetics, Beauty, Makeup

Need To Switch Priorities at Grocery Retail?

Posted by Anita Baldwinson on December 3, 2020

Project merchandisers setting a section to plan

We are Ready With a Playbook

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Topics: Merchandising, logistics, resets, stay in stock, CPG companies, Retail Stores, Restocking at Retail, #cpgcompanies, Grocery, Anxiety, grocery retailers, in-store execution

Optic Intelligence: A visionary system

Posted by Megan Reinertson on September 3, 2020

Optic Intel

We all experience management on many different levels. Many agree good management begins with communication. What we do not always realize is communication is a very broad term which stretches far beyond person to person. Especially in a technologically advanced world, communication is available on so many different platforms. At TNG Retail Services, we combine technology and communication every day to make our services and our clients’ management capabilities the best.

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Topics: Remodel, Merchandising, Retail, logistics, impulse, product movement, boost product sales, product cut-in, resets, front-end management, data validation, causal data collection, checkout management, stay in stock, in stock at retail, CPG companies, build your brand at retail, set up displays quicker, POG, planograms, Data Collection, Audits, compliance, Analytics

The art of the planogram

Posted by Megan Reinertson on November 15, 2019

Ever wonder why supermarkets look the same, or how and why product location is universal to certain retail chains?

TNG Retail Services is one of the top experts when it comes to inputting merchandizing plans and executing Planograms, or as the industry gurus would say, POGs. POGs are used in the merchandising industry as an organization tool for stores to take their visual standards and make them come to life!

It’s why you as a consumer can walk into chains across America and know your way around without too many interruptions. Sometimes you’ll see a POG in action with empty shelves, or aisles temporarily denying access. We as consumers may find it troublesome, and scoff at the ‘Please excuse our mess’ signs, but what we don’t see are the many people who make these ‘disaster zones’ turnaround in a matter of hours. What we see as inconvenient, they see as a puzzle, a plan and then a well-executed, team-oriented work-of-art.

As competition increases, we're seeing [retailers] becoming more aware of the importance of correctly merchandising their products. That awareness is leading to better…planograms and other marketing aids provided to retailers directly from the suppliers”

               -thebalancesmb.com

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Topics: Remodel, Merchandising, trends, logistics, tng, retail re-alignment, build your brand at retail, national merchandising coverage, set up displays quicker, POG, planograms

TNG's 50th live Fish Delivery

Posted by Anita Baldwinson on October 15, 2018

Exciting! This past September TNG completed its 50th Ripley’s Aquarium live fish delivery.

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Topics: Distribution, delivery, logistics, product movement, Ripley's Aquarium

Retail that gets it right

Posted by Anita Baldwinson on September 18, 2018
Being part mind-reader, part strategist, helps

So much is in the news about how retail is stumbling, sinking, closing and shuttering. It is true. There are many dying retailers. As times change and customer demands evolve, retailers must keep up or stay ahead. Actually, the successful retailers are the ones that anticipate what their customers want before the customers know themselves – part mind reader, part strategist all wrapped in the most enticing of packaging.

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Topics: Merchandising, general merchandise, millennials, trends, Distribution, DSD, delivery, logistics, product movement, product cut-in, resets, front-end management, retail re-alignment

Conversations at the GMDC Conference - Collaboration is key

Posted by Jim Deighan on July 16, 2018

In June, TNG attended the GMDC Conference. Here’s what we learned…

TNG-GMDC-2018-session

It was no surprise to us or anyone that traditional retail is certainly challenged. Retailers that have not responded to this ‘new world’ have definitely felt the sting, if not utter decimation (think Toys R Us). Manufacturers are also under pressure as consumer tastes have and are changing at a rapid pace. The move to health, wellness, minimal ingredient, natural and less processed foods have left some reeling. The center store is under attack; the front-end is under attack! There are stressors everywhere.

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Topics: Merchandising, Retail, Distribution, DSD, delivery, logistics, clipstrips, impulse, front-end management, retail re-alignment

Believe it or Not: TNG Special delivery

Posted by Anita Baldwinson on November 28, 2017

At about 4am on a cold, rainy November morning, TNG driver Tina Alva rolled into Gatlinburg, Tennessee, a small family-focused town nestled in the Smokey Mountains. Gatlinburg is home to several outdoor activities like whitewater rafting, zip-lining and golf, a few ski resorts, and now, 2 new sawfish that will reside at the Ripley’s Aquarium – thanks to Tina.

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Topics: delivery, logistics

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