TNG RETAIL SERVICES BLOG

In the retail and Consumer Product Goods (CPG) world, we take for granted the success of what flies off the shelves and what gets lost in the shuffle of ever-changing trends. With constant movement and consumer shopping habits, it is easy for products and procedures to fall through the cracks. This is also true for promotional displays throughout stores. The only way to combat this is with top employees equipped with the necessary tools to not only get the job done, but get it done right.

As a Retailer- how do you fit in?

Technology in business grew rapidly with the introduction of the World Wide Web.  It is now an everyday necessity. As technology advances, so does the workforce. It affords companies the use of the most up-to-date software and programming and creates new trends in communication. These advancements constantly create the next-steps in technological-assisted automation either making tasks ‘easier’ or removing the need for human interaction of said tasks all together.

As with so many things, Millennials are making changes and redefining how we think about customer experience. Shopper types have changed and continue to evolve. The relentless rise of on-line continues to shape expectations at store level also. Shoppers and consumers are certainly more educated today and peer reviews play into expectations as well creating fluidity of loyalty. No doubt, exceeding expectations at the point of purchase is key in gaining market share, across all industries. For grocers, the opportunities to continue capture this demographic are rife. Most especially, the HBC (health and beauty care) and GM (general merchandise) categories have so much potential to introduce unique products that appeal.

As you know, there is no better time to plan for the coming holiday season, than summer!