As with so many things, Millennials are making changes and redefining how we think about customer experience. Shopper types have changed and continue to evolve. The relentless rise of on-line continues to shape expectations at store level also. Shoppers and consumers are certainly more educated today and peer reviews play into expectations as well creating fluidity of loyalty. No doubt, exceeding expectations at the point of purchase is key in gaining market share, across all industries. For grocers, the opportunities to continue capture this demographic are rife. Most especially, the HBC (health and beauty care) and GM (general merchandise) categories have so much potential to introduce unique products that appeal.
Topics: Merchandising, product movement, one contact for merchandising, retail re-alignment, causal data collection, checkout management, in stock at retail, CPG companies, build your brand at retail, national merchandising coverage, set up displays quicker, appeal to millennials at retail
As you know, there is no better time to plan for the coming holiday season, than summer!
Topics: Merchandising, one contact for merchandising, boost product sales, product cut-in, retail re-alignment, data validation, retail sales data, causal data collection, in stock at the front end, checkout management, stay in stock, in stock at retail, CPG companies, build your brand at retail, national merchandising coverage, build holiday sales, set up displays quicker
With the demise of Toys R Us, there is has been a void left for the toy shopper. It is an opportunity for retailers, new to this product category, looking to play in this space and perhaps, leverage their customer base. Whether for impulse buys or planned purchases, toys could help you drive store traffic and increase sales.
If you're thinking of adding toys to your mix, whether in a small way, or you want to revamp your store to add a dedicated toy section, consider your customer shopping path along with the display and placement strategies unique to your retail environment. Alternatively, you may just want to capitalize on that prime toy-shopping time and set up a seasonal toy section. Regardless, TNG Retail will maximize your efforts by executing on your vision. Our reset teams can get you in the game, and if necessary, regular merchandisers can ensure replenishment throughout the season.
Leveraging the hottest, trending now, and seasonal toys that your customers desire is definitely filling a temporary marketplace void. Brick and mortar stores have an opportunity to capitalize on this now, however, wait too long and that void may be filled by new shopping habits.
For more insights check out this article on LinkedIn: "Where Have All the Toys Gone"
Our company looks forward to the future and is excited about continuing to lead in the retail and merchandising space. These are growing areas for us as we see new solutions for our customers.
Below is a press release from the Jim Pattison Group:
"JIM PATTISON GROUP AGREES TO SELL U.S. MAGAZINE DISTRIBUTION RELATED ASSETS TO AMERICAN NEWS COMPANY, LLC
VANCOUVER, November 29, 2018 /PRNewswire/ -- The Jim Pattison Group (JPG) today announced that it has reached an agreement to sell its United States magazine distribution business (TNG), including their interest in The News Group LP, to American News Company, LLC (ANC). The sale is expected to close by December 31, 2018 at which time executive management, and the approximately 1,500 employees of the acquired businesses, will transition to ANC and continue to oversee the day-to-day operations.
Exciting! This past September TNG completed its 50th Ripley’s Aquarium live fish delivery.
Customer-obsessed companies are using their data in ever smarter ways. Today, technology systems are a great resource, allowing for smarter decisions being made at retail. Those systems are providing more and more sophisticated analytics to be able to slice and dice the information for those decisions. John Tavolieri, President of U.S. FMCG and Retail and Chief Technology and Operations Officer at Nielsen states... “Now more than ever, speed of data is imperative. Earlier data delivery leads to faster, data-driven actions. For all companies navigating the current dynamic business environment, every day counts.”1.
Being part mind-reader, part strategist, helps
So much is in the news about how retail is stumbling, sinking, closing and shuttering. It is true. There are many dying retailers. As times change and customer demands evolve, retailers must keep up or stay ahead. Actually, the successful retailers are the ones that anticipate what their customers want before the customers know themselves – part mind reader, part strategist all wrapped in the most enticing of packaging.
Every retailer knows that times are tough right now. It can seem unrelenting with an onslaught of new issues every day. With one part of the puzzle in hand, another seems to falter in a constant battle to remain relevant and thriving. The pinch is real.
A recent article outlines the wildcard nature of the supply chain as the integral link for retail success. It starts the discussion with: “…as much as grocers continue to invest in building a better shopping experience, consumers still think of a trip to the grocery store as a chore”1. If that is the case, then consumers will continue to look for alternatives to cut out just one more ‘chore’ in their already busy lives. If we look at retailers that are doing “better than” some of the others, are there patterns? Does the excitement of discovery and treasure hunt in a Costco make the shopping experience better for the shopper? If so, how does grocery incorporate more of that element into their stores? It could be that they customize more, experiment more with different products or try to localize products. It could be how they present that product to shoppers. The store within a store is gaining ground. Retailer operations along with limited distribution space often don’t make this an easy task, however.